41Days
07Hours
01Minutes
01Seconds
Agenda

One full day. Plus more for those who want to go further.

Every session is curated for impact. Built for use first, and also built to spark ideas that carry into your work the next day.

Want to go deeper? Kick things off with pre-event workshops. Conversations start before the main stage does.

08:15

Registration & Networking

09:30

Conference Kickoff

Tim Soulo, Chief Marketing Officer, Ahrefs

09:35

How to make your brand discoverable in the era of AI

AI has collapsed the gap between knowing what to do and being able to do it, and Ahrefs has built the tools to meet you there.In this keynote, Ahrefs CMO Tim Soulo will walk through the biggest shifts in search and brand visibility over the past year, and showcase how Ahrefs' latest new tools can superpower brand visibility for marketers. He will also be teasing exciting new tools already in the works for 2026. 
Tim Soulo, Chief Marketing Officer, Ahrefs

09:55

I probed Gemini and GPT 1,000,000 times. This is everything I've learned so far.

Gemini and GPT aren't neutral. Every AI model has its own worldview, biases toward brands, and quirks you can actually exploit. This session ditches the guesswork and delivers real tests, experiments, and facts from someone four years deep in the AI rabbit hole.

Dan Petrovic, Managing Director, DEJAN

10:20

Growth Happens Before Search Intent: Why Funnels Don’t Accurately Represent Buyer Behaviour

Real buyers don't follow a funnel. They form opinions before they ever search. In the AI era, growth belongs to brands that shape perception early, because by the time someone types a query, the decision is already leaning somewhere.
Robert Lai, Chief Executive Officer, Kaliber

10:40

Digital PR & GEO Growth Strategies to Dominate APAC in 2026

The rules of visibility have changed. This session covers the latest Digital PR strategies dominating APAC, plus a tested GEO roadmap to ensure your brand doesn't just show up in AI platforms and LLMs. It stands out.
James Norquay, Founder, Prosperity Media & Sydney SEO Conference

11:00

Morning Tea Break

11:30

The future of B2B content marketing is not what you think it is. Start aligning the narrative(s) and data sources that define your brand.

Chasing AI visibility means nothing if what AI says about your brand is outdated, incomplete, or just wrong. This session introduces a Branded Search and Digital Footprint Audit framework to help you shape what LLMs say about you so it actually reflects your brand.

Viola Eva, Founder, Flow Agency

11:50

Rebuilding for the Machine: A "Day 0" Framework for AI Inclusion

Most APAC brands don't have an authority problem. They have a technical one. This session bridges traditional Technical SEO and AI Search, showing exactly why brands fail the AI readability test and how to fix it before it costs you.

Loki Yan, Co-Founder, 壹优化 First Optimise

12:10

How to create Mind-reading PPC campaigns with high ROI

Algorithm updates come and go. Human psychology doesn't. This session shows you how to craft PPC campaigns that tap into real buyer fears and desires, so your ads feel like answers, not interruptions. Lower CPL, better clicks, predictable growth.
Ted Chong, Digital Marketing Director, Ice Cube Marketing

12:30

Lunch

14:00

How Manus AI uses Manus for GTM

How is the Manus team using Manus for marketing and growth? What powerful use cases have Manus power users uncovered? Join us to explore real-world workflows and discover the future of agentic knowledge work.
Alan Chan, Head of GTM, Manus AI

14:20

How to Talk So The C-Suites will Listen: Lessons Learned from Teaching and Implementing SEO for 12+ years

SEO isn't ignored because C-level executives don't care or won't spend — it's ignored because we explain it poorly. This session breaks down how to convert SEO's technical complexities into business narratives that earn C-level attention and commitment.
Ilman Akbar, Founder & CEO, DailySEO ID

14:40

Panel session

Panel withShane Yuen.Moderator:Tim Soulo

15:20

Afternoon Tea Break

15:50

10X SEO Execution: The MCP Playbook for AI Search & Content Teams

We'll dive into content systems, refresh pipelines, AI workflows, and agents—specifically showing how Ahrefs MCP and API access works with Claude + Slate (our proprietary workflow building tool, sbuilt specifically for GTM teams). We can do a live workflow build covering internal linking, content refresh, and more.
Shiyam Sunder, CEO of Slate & Managing Director, TripleDart, TripleDart

16:10

How We Built a $1M+ E-Commerce Brand from scratch in the AI Era

One SEO agency. One ecommerce brand. Zero to $1M. This session breaks down exactly how they did it through brand search, multi-channel integration, and authority that actually converts. Leave with steps you can put to work immediately.
Charlotte Ang, Managing Partner, Traffic Bees

16:30

Scaling Canva to unicorn status through product-led SEO

Canva didn't treat SEO as a traffic channel. They used it as an early signal for growth. This session covers how high-intent transactional SEO guided product expansion across local and international markets, and the decision frameworks behind each phase.

Sasha Gusain, Head of Logged Out Experience, Canva

16:50

Closing remarks

Tim Soulo, Chief Marketing Officer, Ahrefs

17:00

Post-event networking with refreshments

THE COMMUNITY PITCH

Your people, in person

Evolve is where the Ahrefs community becomes real. Not names in a Slack channel or faces on a webinar — the actual people solving the same problems you are. Comparing workflows. Trading ideas. Pressure-testing how they work.

Meet the full lineup
Tim Soulo

Tim Soulo

Chief Marketing Officer, Ahrefs

Ted Chong

Ted Chong

Digital Marketing Director, Ice Cube Marketing

One full day that pays off the rest of the year

Set your direction for the rest of 2026 while others are still catching up. Meet people you want to stay in touch with. You'll leave knowing exactly what to do next.

May 14Singapore2026
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