People with real stakes in the work; who run large sites, experiment daily, and use Ahrefs at the highest level. They broke down what they were doing: the decisions, the tradeoffs, and the data behind them.
Wall Street Journal Best-Selling Author, Speaker, Partner, MarketingProfs
Founder & CEO, Foundation Marketing, Distribution.ai
Chief Marketing Officer, Ahrefs
CEO, Co-Founder, SparkToro, Alertmouse, & Snackbar Studio
International SEO Consultant & Founder, Orainti
Growth Marketing, Anthropic
CMO, Bitly
Founder & CEO, Creator, Verbatim, Stop the Scroll
CEO, Graphite
Podcast Producer, EA to CMO, Community Manager, Ahrefs
Co-Founder & Co-CEO, Chili Piper
Founder, Copy // Marketing Examples
Founder/CEO, Siege Media
Product Marketer, Ahrefs
CEO, Digital Web Solutions
Startup Founder and CEO, SearchEye
Sr. Director of AI SEO Innovation, Tinuiti
Founder, Respona
CEO, Stacker
Enterprise Account Manager, Ahrefs
SEO Manager, Squarespace
No glossy frameworks. No theory for theory’s sake.
20+ speakers walking through the workflows they’re actually running — what’s working in AEO and SEO right now, and what’s quietly stopped working.
Cut through the hype and FOMO: see how modern marketing teams were actually operating in 2026.