Not just 
conference. The conference for search & marketing pros.
Because better decisions don't come from more content. They come from sitting with people who've tried, tested, and learned the hard way.
October 12–13, 2026InterContinentalSan Diego, USA
See how the best teams win in AEO and modern search
No glossy frameworks or theory for theory’s sake.
You’ll see real workflows from high-performing teams, and learn how they’re winning across AOE, SEO, and all the channels that drive discoverability.
Cut through the hype and FOMO: this is how modern marketing teams actually operate.
Your people, in person
Evolve is where the Ahrefs community becomes real. Not names in a Slack channel or faces on a webinar — the actual people solving the same problems you are. Comparing workflows. Trading ideas. Pressure-testing how they work.
Ross Simmonds
Founder & CEO, Foundation Marketing, Distribution.ai
Tim Soulo
Chief Marketing Officer, Ahrefs
If it carries the Ahrefs name, it's built to a standard
1
Obsessive quality
Every session and speaker is curated with the same care we apply to building Ahrefs.
2
Practical insight
Real workflows, examples, and tactics you can apply immediately.
3
Intentional design
Every talk, format, and break is designed to spark useful conversations.
4
Respect for your time
Two focused days with insights and conversations that actually move your work forward.
The event that sharpens your skills. The energy you don't get online.
We've secured the lowest rate at the official Evolve hotel, the InterContinental San Diego.
Smart people in the room
High-level marketers solving real problems.
Honest conversations
Questions are direct. People share what works.
A living atmosphere
Fast-paced, curious, playful.
Get closer to the platform and the people who build it.
You'll meet the engineers, designers, and practitioners behind Ahrefs — the people who know the platform best. Ask questions, get straight answers, and see what's coming next. Leave with a deeper understanding of how to get more out of Ahrefs and insights you can only get from talking directly to the builders.
Where Marketing's Headed And How Ahrefs is Evolving
Tim Soulo, Chief Marketing Officer, Ahrefs
GEO? AEO? LLMO? What's With All This AI SEO Stuff?
Patrick Stox, Product Advisor, Technical SEO, & Brand Ambassador, Ahrefs
How To Defend Your Marketing Career in the AI Era
Ryan Law, Director of Content Marketing, Ahrefs
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